About us

We research and publish on longevity trends and the Silver Economy, focusing on defining, sizing, and analysing this growing market to provide data-driven insights on its economic impact.

Pedro Ros

Founder of SilverEconomy.com.

Pedro built his career in market intelligence, leading global research and information organisations. He created SilverEconomy.com to bring clarity, structure and reliable data to the Longevity Economy. He has had CEO roles at TNS (Kantar, WPP plc) and at Wilmington plc, a global B2B information and publishing group.

Mike Fraser

Head of Insights and Operations.

With deep expertise in technology, data and operations, Mike ensures our research is robust and scalable, transforming complex demographic data into strategic market intelligence. He has had CTO and technology director roles at NMR plc, Wilmington plc and a division of RELX plc.

Experts on Longevity Trends and The Business Impact of the Silver Economy

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