Research Report · Available Now

The Global AgeTech Market 2026

Technology driving the Silver Economy.

A US$286.4 billion market across 13 segments — quantified, mapped and forecast to 2031. The first independent report to size the full AgeTech market for investors, founders and operators.

Trusted by investors, founders and operators navigating the global 60+ economy — accounting for 27% of all global consumer expenditure (Source: World Data Lab, 2026) and growing three times faster than the rest of the population.

$286.4B

Global AgeTech market size, 2026

Technology segments sized and forecast

10.4%

Real growth CAGR, 2026–2031

Regions: US, EU+UK, Asia-Pacific

Independent research Transparent methodology

§ 01 — Audience

Who this report is for

Written for decision-makers who need a credible map of the AgeTech opportunity.

01 / Capital

Investors

Seeking a realistic, data-driven map of the AgeTech opportunity — where to back, where to avoid, and how to defend an investment thesis with sourced numbers.

VC · PE · Family Office · Corporate

02 / Builders

Founders & Executives

Deciding where to build, grow or pivot over the next five years. Use the 13-segment breakdown to size your addressable market and benchmark competitive intensity.

Startup · Scale-up · Corporate

03 / Adoption

Operators

In health, care, housing and financial services — choosing which technologies to adopt, where partnerships make sense, and how to plan multi-year procurement.

Health · Care · Housing · Financial Services

§ 02 — The Demographic Tailwind

A larger, longer-lived, digitally fluent generation.

There are roughly 1.2 billion people aged 60 and over worldwide in 2026 — 15% of the global population, growing approximately three times faster than the under-60 cohort.

In the UK, smartphone use among over-65s rose from 3% in 2012 to 77% in 2024. Older adults now account for 27% of global expenditure — making them one of the most commercially important consumer groups globally.

Source · World Data Lab, 2026 · Statista, 2025

Global population aged 60 and older, projection to 2050. Source: World Data Lab 2026. — Figure I — Global Population Aged 60+ · WDL, 2026

§ 03 — What's Inside

Seven sections. 13 AgeTech segments.

The first independent quantification of the global AgeTech market — sized, segmented and forecast to 2031.

Executive Summary

AgeTech market size US$286.4 billion, forecast 10.4% CAGR real growth 2026–31. Key drivers, risks and strategic implications in four pages.

US$286.4bn10.4% CAGR (2026–31)

Understanding AgeTech

How demographics, digital adoption and public-system pressure converge to create structural — not cyclical — demand for technology designed around later life.

1.2bn 60+ people15% of population

AgeTech within the Silver Economy

Where AgeTech sits across the wider Silver Economy Markets — and why the distinction from adjacent sectors matters for sizing.

US$4,459bn64 segments

13-Segment Breakdown

Full quantification of Technology Products (7 segments, US$140.9B) and Technology-Enhanced Services (6 segments, US$145.5B). Revenue, growth and competitive dynamics for each.

7 Technology Products6 Technology-Enhanced Services

Regional Perspectives

US, EU+UK and Asia-Pacific: market size, regulatory context, leading players and differentiated growth drivers by region.

USEU+UKAsia-Pacific

Innovation & Trends

AI integration, wearables, remote care platforms and financial technology for older adults — emerging vectors reshaping segments by 2031.

AIWearablesRemote Care

Outlook & Recommendations

Segment-level priorities for investors, founders and operators. Which of the 13 segments to back, build in, or approach with caution — with explicit reasoning rather than vague directional calls.

InvestorsFoundersOperators

§ 04 — Authorship

About the research team

Independent research by practitioners — not analysts writing about a market they've never operated in.

Mike Fraser

Head of Insights & Operations

Mike is Head of Insights and Operations at SilverEconomy.com, turning complex demographic and economic data into strategic market intelligence. He has deep expertise in technology, data and operations, with previous CTO and director of technology roles at NMR plc, Wilmington plc and a division of RELX plc.

Connect on LinkedIn →

Pedro Ros

Founder, Silver Economy

Pedro is the Founder of SilverEconomy.com, the leading research centre on longevity trends and the business impact of the Silver Generation. He has deep international experience in market intelligence, with previous CEO roles at TNS (Kantar, WPP plc) and at Wilmington plc, a global B2B information and publishing group.

Connect on LinkedIn →

Data Sources Include World Data Lab Statista UN Population Division OECD Company filings

§ 05 — What Readers Say

What our readers say about our reports.

Feedback from investors, executives and founders on our wider Silver Economy research.

“

I think it is brilliant and will be very helpful for your key audiences. As one of these (start-up Founder), it provided valuable new insights and confirmations.

Dr Ian Philp Founder & CEO · Age Care Technologies

“

An excellent and inspiring report that clearly highlights the need for more preventative approaches to care, and the important role technology can play in supporting outcomes while keeping people at the centre.

Claire Underwood Care Improvement and Transformation Ltd

“

Wow! I love this report! It is super insightful. Really like your intro, Mike, I couldn't agree more. We often look to the younger consumer while discounting the fastest growing segment: those 60+.

Marco Wengler Insights Lead · World Data Lab

§ 07 — FAQ

Common questions

Q.01What makes this report a worthwhile investment?

Standard (£595) gives a single-user licence to the full report — independently produced primary data, transparent methodology and footnoted sources. Enterprise (£1,995) covers business-wide use across your organisation and includes a 45-minute briefing with Pedro Ros/Mike Fraser to walk your team through the findings. Comparable bespoke market reports typically start at several thousand pounds, and analyst subscriptions cost considerably more. Both tiers are structured to be defensible in an investment committee or boardroom rather than to fill a shelf.

Q.02Who wrote the report, and what is the methodology?

Written by Mike Fraser and Pedro Ros. Sources include World Data Lab, UN Population Division, OECD, company filings and proprietary primary research. Full methodology and glossary in the appendix.

Q.03Is this relevant to my geography?

Yes. The report covers three regional perspectives — United States, Europe + UK, and Asia-Pacific — with market size, regulatory context and competitive data for each region.

Q.04How is the report delivered?

A personalised PDF by email within 24 hours of purchase. The Standard licence is single-user; Enterprise covers business-wide use across your organisation and includes a 45-minute briefing with Pedro Ros/Mike Fraser. For custom licensing or additional briefings, contact info@silvereconomy.com.

Q.05Can I share the report with colleagues?

The Standard licence (£595) is single-user. The Enterprise licence (£1,995) covers business-wide use across your organisation, so colleagues are welcome to read and reference the report — plus you get a 45-minute briefing with Pedro Ros/Mike Fraser. If you're not sure which tier fits, contact us.

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Ready to map the AgeTech market?

13 segments. 3 regions. One authoritative view of where the growth is.

Buy Standard £595 → Buy Enterprise £1,995 →

Or email info@silvereconomy.com for questions or custom licensing

Experts on Longevity Trends and The Business Impact of the Silver Economy

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